What is the true nature of female sexuality? When it comes to women's
 priorities, why, once in a secure relationship, is sex no longer on 
top? Exploring what defines women's libido and why it becomes depleted, I
 investigate whether we have unrealistic expectations about our sex 
drive, who defines what is normal and abnormal, and if 'low libido' is 
in fact the natural order of things. I also provide concrete ways women 
can work toward defining their own jouissance--a personalized female 
sexuality that can lead to a more sensual, vibrant life. 
1. Don't believe the hype:
Our
 sexuality is culturally relative. Sexuality is shaped by culture and 
history. For example, a hundred years ago a woman who loved sex could be
 regarded as being mentally disturbed, whereas today if you don't love 
sex you could end up being diagnosed as dysfunctional. With this in 
mind, it pays to be skeptical of labels that pathologize sexual 
difference.
2. Our desire to appear desirable exceeds desire itself:
It
 is well known that media and advertising can have a devastating effect 
on women's self-esteem--but it affects our sexual self-esteem too. 
Feeling like we don't live up to the physical ideal, women often grow to
 view themselves, and even their genitalia, as undesirable.
Rather
 than having sex, many women simply want to look like they are having 
sex. We are too busy chasing beautiful to want to kiss beautifully. Too 
busy chasing the veneer of desirability, to desire. Our animal instincts
 have become inverted: time devoted to preening overrides time devoted 
to mating and sexual pleasure. 
3. Ditch the rom-com storyline:
Passionate
 monogamy, the goal for most, promises lust-ever-after. But we have 
unrealistic expectations about relationships. In actual fact, it is 
natural for sexual intensity to decline over the duration of a 
relationship, as we age, due to life pressures and when we have 
children. Although lust may dampen, it is possible to maintain love and 
connection, and increase our chances of desire showing up too.
4. Actually, low female desire is 'normal':
Women
 have been made to feel that having a low libido means something is 
wrong with them. Currently women with chronic low libido are 
pathologized as having a type of female sexual dysfunction called 
hypoactive sexual desire disorder (HSDD). The trouble is, many of the 
researchers who have come up its nebulous definition have financial ties
 to pharmaceutical companies.
I argue that in a long-term 
monogamous relationship it is extremely common to have a lukewarm 
interest in sex and rarely initiate it. Far from being a disorder, low 
libido is just the natural state of affairs for many women. 
5. The so-called sexless marriage:
Consider the current definition of a 'sexless marriage'--a relationship
 in which the couple has sex ten times a year or less. Really? So 
couples that have been together for a decade and are going through the 
highs and lows of life, have sex nearly once a month. Rather than 
brandishing a negative label, good for them, I say.
6.The hand that rocks the cradle doesn't rock the bedroom:
Research
 indicates that one-third of couples experience significant sexual loss 
upon having children. For instance, across ninety studies, parents had 
lower marital satisfaction than non-parents, and a strong correlation 
was found between marital dissatisfaction and greater number of 
children. For women, it is increasingly difficult to carve out the duel 
identity of mother andsensual lover. Plus, there is a rival for her 
affections--children.
7. There is more than one type of sexual prime:
As
 we age, women often experience less desire due to many factors, 
including illness (their partners' and their own), and issues associated
 with self-image. However, although many of us are familiar with the 
notion ofsexual prime in relation to the physical--body, genitals, and 
hormones--it is not the full picture. An emotional prime also exists, 
related to spirit, maturity, and fluidity with life. Physical and 
emotional factors are intertwined and interact in unpredictable and 
exciting ways. Many women experience a sexual renaissance in their later
 years. Fortunately, sexual prime can peak at any age.
8. Pursuit of pink Viagra:
Drug
 companies have been busy trying to undress the complexities of human 
sexuality in a race to create a "pink Viagra" - a global sex drug for 
women. A plethora of drugs targeting the female libido are steadily 
being researched. Such drugs, whether creams, patches, sprays or pills, 
target genital blood flow, hormones, or brain chemistry.
Female 
sex drugs are not yet on sale at your local pharmacy. Many are currently
 being trialed - for the second or third time - while most have been 
flat-out rejected by the FDA because they haven't been considered safe 
or effective enough for public consumption. This hasn't stopped doctors 
from prescribing such drugs 'off-label:' using legal drugs for 
unapproved purposes. Describing this, one big league researcher says an 
"uncontrolled clinical trial of the safety of testosterone is already 
happening in the community."
9. Free range sexuality:
In
 many ways female sexuality is still mysterious. And since scientists 
can't agree about what women's sexual response is, what 
constitutes female sexual dysfunction, or if women have a 
definitive sexual peak, it is unrealistic to expect us to have a similar
 sex drive. For women who no longer care for sex, or for those who never
 did, refuge may be found in this inability to prove what is 'normal.' 
Perhaps we can use this to free ourselves from comparing our sexuality 
to the sexuality of others and instead manifest our own sexual path.
Moreover,
 there has never been a culture where women have been encouraged to 
explore and experiment with their sensuality without censure. We don't 
understand the full potential of female sexuality, free range.
10. Getting sexy back:
In
 pursuit of our full sex drive, if we are so inclined, we can explore a 
wide range of techniques and practices. Some engage in mindfulness or 
stillness exercises. Another novel approach is to create distance - 
particularly important as couples are spending more time together than 
ever before. For those seeking intensity, there are ways to manufacture a
 sense of danger, proven biochemically to heighten sexual interest. For 
the many of us who are leading busy lives, our libido can be rechanneled
 from other projects. But whatever road we choose, let us work toward 
defining our own jouissance: a personalized female sexuality. This 
process is not only possible but also liberating, leading to a more sensual life.
 

 
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